Bet However You Want

Role: ACD Art, Copy, Design

#Digital #Video #Social #TV #Animation

Challenge

Announce Yahoo’s new live-betting platform to participating US States.

Idea

Props, lines, odds… or maybe names, horoscopes, and spite?
Let’s show how your betting strategy is endless with an app like Yahoo Sportsbook.

:30 Broadcast Spot - Mike Night

:30 Broadcast Spot - History Repeated

Digital Short - Unlucky Shirt

Digital Short - Family Dinner

As more States came online, I developed a plug-and-play system of dynamic endcards that fit the need for specific laws, sport-specific awareness messaging, and special offers.

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